Javier Barrera

Javier Barrera is currently Chief Executive of Posadas New Ventures. He has been in Grupo Posadas for the last 28 years and is responsible for the marketing, brand development, distribution, technology, strategic planning and human resources.

Among his thriving successes is the design and implementation of the first loyalty program in Mexico back in 1989 and the launch of Fiesta Americana Vacation Club in 1998.

He also led the development and expansion of Ampersand, Konexo, and Conectum Business Units, all between 2007 and 2010.

Mr. Barrera has been a member of the Executive Committee and Board of Directors of Grupo Posadas since 1993. He holds a degree in economics from Instituto Tecnológico Autónomo de Mexico (ITAM) and an MBA from Tulane University. He earned the National Economics Award in 1986.

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